Sunday, 15 July 2012

154 years of perfection...

I have two favourite letter in the alphabet they are L and V and when they're put together, they make the most beautiful items around. From handbags to clothing to luggage, there isn't anything that can't be made better with two simple letters. Louis Vuitton Malletier, commonly referred to as Louis Vuitton or shortened to LV, is a French fashion house founded in 1854 by Louis Vuitton. The label is well known for its LV monogram, which is featured on most of its products - this ranging from luxury trunks and leather goods to ready-to-wear, shoes, watches, jewelry, accessories, sunglasses, and books. Louis Vuitton is one of the world's leading international fashion houses; it sells its products through standalone boutiques, lease departments in high-end department stores, and through the e-commerce section of its website. For seven consecutive years (2006-2012) Louis Vuitton has been named the world's most valuable luxury brand. Its 2012 valuation is $25.9 billion.
Supermodels Christy Turlington, Karen Elson and Natalia Vodianova

Louis Vuitton is the most luxury brand on the planet with celebrities all over the globe endorsing the brand with their luxury luggage and arm candy, everyone wants to own a piece of this one to be seen with brand. From iconic celebrity endorsements including Angelina Jolie, Madonna and Uma Thurman to advertising campaigns featuring the 90's supermodel elite, every campaign targets the LV consumer encouraging them to enjoy the AList lifestyle with an amazing bag, stunning couture dress or the perfect accessory.

The Gorgeous Avalon GM Handbag

In 1858 Louis Vuitton started making trunks in Paris that were lightweight and could be easily stacked and keep their contents airtight preventing damage, the idea took off and Louis Vuitton was born. Over the next 50 years the brand expanded into London and other European cities making the brand very successful. By the early 1900's Louis Vuitton was a well known company in Paris and in 1913 LV opened the Louis Vuitton building on the Champs-Elysees, after Louis Vuittons death, the company was passed to his Son continuing his brilliant work. The company continued to grow and expanded their products, with more and more leather goods being created, the companies reputation grew and expanded globally. Louis Vuitton today, are the most powerful luxury brands on the planet, they definitely haven't suffered in the face of a recession.

Can there be a better celebrity endorsement than the stunning Angeline Jolie... Louis Vuitton didn't think so

I personally can't imagine a more luxury item to own short of diamond's. I love Louis Vuittons bags however, I don't always enjoy visiting their stores expect in America where the staff are friendly and non judgemental, whereas in other countries they are not so polite. Louis Vuitton have been around for 154 years and have gone from strength to strength. I'm sure in another 154 year someone else will be sharing their love of the brand too.

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